
INSIGHT AND STRATEGY HEADING INTO THE ‘NEXT NORMAL’
Sean Ryan named his company Whitewater International Consulting, Inc. because he liked the image it creates of helping organizations, businesses and entrepreneurs navigate turbulent change in the marketplace. But as Sean knows, the coronavirus pandemic has turned the rapids into tsunamis and plunged world economies over the edge of the falls into what he calls “the next normal.” “It will be interesting to see when things begin to gravitate towards what I call the next normal,